How brands become icons : the principles of cultural branding
(Book)
Author
Published
Boston, Mass. : Harvard Business School Press, c2004.
Physical Description
xiii, 265 pages : illustrations ; 25 cm.
Status
Gillette College Library - Main Collection
658.8 H758H
1 available
658.8 H758H
1 available
Summary
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Also in this Series
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Copies
| Location | Call Number | Status |
|---|---|---|
| Gillette College Library - Main Collection | 658.8 H758H | On Shelf |
| Location | Call Number | Status |
|---|---|---|
| Laramie County Community College - Main Collection | HD69 .B7 H647 2004 | On Shelf |
Subjects
Library of Congress Subjects
More Details
Published
Boston, Mass. : Harvard Business School Press, c2004.
Format
Book
Language
English
Notes
Bibliography
Includes bibliographical references (p. 245-249) and index.
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Citations
APA Citation, 7th Edition (style guide)
Holt, D. B. (2004). How brands become icons: the principles of cultural branding . Harvard Business School Press.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Holt, Douglas B. 2004. How Brands Become Icons: The Principles of Cultural Branding. Harvard Business School Press.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Holt, Douglas B. How Brands Become Icons: The Principles of Cultural Branding Harvard Business School Press, 2004.
MLA Citation, 9th Edition (style guide)Holt, Douglas B. How Brands Become Icons: The Principles of Cultural Branding Harvard Business School Press, 2004.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
