Marketing
(Book + CD-ROM)
Author
Published
Mason, Ohio : Thomson/South-Western, c2004.
Edition
Seventh edition
Physical Description
xxxviii, 774 pages : color illustrations ; 29 cm. + 1 CD-ROM (4 3/4 in.)
Status
Gillette College Library - Main Collection
658.8 L218
1 available
658.8 L218
1 available
Summary
Loading Description...
Also in this Series
Checking series information...
Copies
| Location | Call Number | Status |
|---|---|---|
| Gillette College Library - Main Collection | 658.8 L218 | On Shelf |
Subjects
Library of Congress Subjects
More Details
Published
Mason, Ohio : Thomson/South-Western, c2004.
Format
Book + CD-ROM
Edition
Seventh edition
Language
English
Notes
Bibliography
Includes bibliographical references (p. 742-744) and index.
Reviews from GoodReads
Loading GoodReads Reviews.
Citations
APA Citation, 7th Edition (style guide)
Lamb, C. W., Hair, J. F., Jr., & McDaniel, C., Jr. (2004). Marketing (Seventh edition). Thomson/South-Western.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Lamb, Charles W, Joseph F. Hair, Jr and Carl McDaniel, Jr. 2004. Marketing. Thomson/South-Western.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Lamb, Charles W, Joseph F. Hair, Jr and Carl McDaniel, Jr. Marketing Thomson/South-Western, 2004.
MLA Citation, 9th Edition (style guide)Lamb, Charles W., Joseph F. Hair, Jr., and Carl McDaniel, Jr. Marketing Seventh edition, Thomson/South-Western, 2004.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
