The ultimate marketing & PR book : understand your customers, master digital marketing, perfect public relations
(eBooks)

Book Cover
Average Rating
Author
Davies, Eric
Contributors
Smith, Nick, 1962- author.
Salter, Brian, author.
Credo Reference (Firm), distributor.
Published
London [England] : Hodder & Stoughton, 2018., Boston, Massachusetts : Credo Reference, 2020.
Edition
Second edition., [Enhanced Credo edition]
Physical Description
1 online resource (49 entries) : 22 images ; digital files.
Status
Available Online

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Subjects

Library of Congress Subjects
Electronic books.
Marketing.
Public relations.

More Details

Format
eBooks
Language
English
ISBN
9781787856264

Notes

Restrictions on Access
Access restricted to authorized users and institutions.
Summary
The Ultimate Marketing & PR Book gives you everything you need to be a better marketer. It is a dynamic collection of essential skills covering the topics that will help you make a seismic impact upon your performance - faster than you ever thought possible.
System Details
Mode of access: World Wide Web.

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Citations

APA Citation, 7th Edition (style guide)

Davies, E., Smith, N., & Salter, B. (2018). The ultimate marketing & PR book: understand your customers, master digital marketing, perfect public relations (Second edition.). Hodder & Stoughton.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Davies, Eric, Nick Smith and Brian, Salter. 2018. The Ultimate Marketing & PR Book: Understand Your Customers, Master Digital Marketing, Perfect Public Relations. Hodder & Stoughton.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Davies, Eric, Nick Smith and Brian, Salter. The Ultimate Marketing & PR Book: Understand Your Customers, Master Digital Marketing, Perfect Public Relations Hodder & Stoughton, 2018.

MLA Citation, 9th Edition (style guide)

Davies, Eric, Nick Smith, and Brian Salter. The Ultimate Marketing & PR Book: Understand Your Customers, Master Digital Marketing, Perfect Public Relations Second edition., Hodder & Stoughton, 2018.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.